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Josh Braun – The Badass B2B Growth Guide 2022

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The Badass B2B Growth Guide 2022Josh Braun – The Badass B2B Growth Guide 2022

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Your Instructor

Josh Braun

I teach people how to sell without selling their soul. It’s as simple as that.

Course Curriculum

The Foundation
  • Play F0: The #1 Rule of Selling
  • Play F1: Know Your Market
  • Play F2: Having a Growth vs. Fixed Mindset
  • Play F3: Don’t Be a Debbie Downer
  • Play F4: How to Elegantly Explain What You Do
  • Play F5: Ditch the Pitch
  • Play F6: ing Conversations with Strangers
  • Play F7: Don’t Exceed Your Prospect’s Speed Limit
  • Play F8: Solutions Disguised as Problems
  • Play F9: How to Explain What You Do in a Cold Email in One Sentence
  • Play F10: How to Conversations with People Who Aren’t Buying
  • Play F11: Deposits & Withdrawals
  • Play F12: Why Prospects Are Guarded Around Salespeople (And What to do About it)
  • Play F13: Detaching from the Outcome (Video)
  • Play F14: How to Sell More “Hamburgers”
  • Play F15: Twist the Knife
  • Play F16: Stay Away From This Phrase
  • Play 17 – A Surfer’s Mind

Know Your Prospect’s Jobs-to-be-Done
  • Play PM1: Your Market’s Motivations
  • Play PM2: Fireballs vs. Flowers
  • Play PM3: How to Become An Insider
  • Play PM4: How to Get Your Prospect’s Secret Buying Language using Jobs-to-Be Done
  • Play PM5: Jobs to Be Done Interview Guide
  • Play PM6: Example of a Jobs-to-Be-Done Interview
  • Play PM7: The Lingo Library
  • Play PM8: How to Be More Interesting to Prospects
  • Play PM9: How to Stay Top of Mind When Prospects Aren’t Motivated Right Now?
  • Play PM10: How to Get the CFOs to Buy In

Outsourcing List Building
  • Play LB1: Getting ed
  • Play LB2: Defining Your Targeting Parameters Using Sales Navigator
  • Play LB3: The Data Enrichment Providers I Recommend
  • Play LB4: Example of a Lead List You’ll Get Back

Cold Calling
  • Play CC1: The Pain Triangle
  • Play CC2: The Educational Based Cold Call Script
  • Play CC3: Example: Educational Based Cold Call Script – Sales Coach
  • Play CC4: Behind the Scenes — Creating an Educational Based Cold Call Script — Example for Fin Tech
  • Play CC5: Behind the Scenes — Creating an Education Based Cold Call Script — Example for Cyber Security
  • Play CC6: Leveraging Wins to Attract Similar Clients
  • Play CC7: What to Say When a Gatekeeper Picks Up
  • Place CC9: How to Cold Call a Trade Show Lead
  • Play CC10 – Real Cold Call
  • Play CC11 – Example SaaS Cold Call Script
  • Play CC12: Real Cold Call – Accusation Audit
  • Play CC13: 14 Killer Cold Call Openers
  • Play CC14: The Reheat Campaign
  • Play CC15: Transcript of a Good Cold Call You Can Steal

Voicemail
  • Play VM0: The Open Loop Voicemail
  • Play VM1: Five Voicemail Formulas
  • Play VM2: The 8.9 second voicemail
  • Play VM3: Voicemail — The Script and Tone That Gets 30% of My Calls Returned
  • Play VM4: Voicemail makeover

Cold Email Copywriting
  • Play CW00: Let’s write a good cold email (step by step)
  • Play CW1: Don’t Believe the Hype
  • Play CW2: The Triplet
  • Play CW3:: Go for No
  • Play CW4: How to Use Humor to Increase Response Rates
  • Play CW5: Your Customers Are Your Best Salespeople
  • Play CW6: Turning a Skeptic into a Buyer
  • Play CW7: How to Explain Things Clearly
  • Play CW8: Show, Don’t Tell
  • Play CW9: Casual Copywriting Example
  • Play CW10: The Secret to Creating Memorable Cold Email Copy
  • Play CW11: Sales Copy Teardown (Before & After)
  • Play CW12: Are You Pitching or Proving?
  • Play CW13: Example of Hype-Free Copy in a Cold Email
  • Play CW14: 2 Things I Learned from Jason Fried About Copywriting
  • Play CW15: Casual Copywriting Examples (Before & After)
  • Play CW16: The Secret to Getting More Positive Cold Email Responses
  • Play CW17: 3 Ways to Increase Cold Email Response Rates
  • Play CW18: How to Use Emotions to Motivate Prospects
  • Play CW19: Steal Like an Artist to Increase Open Rates
  • Play CW20: Chase — Features into Benefits Makeover
  • Play CW21: Before & After
  • Play CW22: Who’s Your Villain?
  • Play CW23: How to Use Humor to Increase Response Rates
  • Play CW24: Ditch this word
  • Play CW25: What Pisses People Off?
  • Play CW26: Steal This Porsche Ad
  • Play CW26: A Magic Word
  • Play CW27: Be Crispy
  • Play CW28: Write With an Eraser
  • Play CW29: Cold Emailing Over the Shoulder Video
  • Play CW30: “What if” questions
  • Play CW31: What We Do vs. What You Can Do
  • Play CW32: Why Prospects Don’t Respond (And How to Fix it)
  • Play CW33: 9 Cold Email Copywriting Formulas That Convert

Cold Emailing
  • Play CE000 – Improving cold email deliverability
  • Play CE:00 – The Easier Way to Conversations With Strangers
  • Play CE1: The Biggest Cold Email Mistake
  • Play CE2: Cold Email: Subject Lines
  • Play CE3: The Testimonial Email
  • Play CE4: Bring Back That Loving Feeling
  • Play CE5: Cold Email: Follow-up After Direct Mail
  • Play CE6: 15 Minutes of Fame
  • Play CE7: Leveraging Shared Audiences
  • Play CE8: Reactivate Lost Opportunities
  • Play CE9: Medicine for the Problem
  • Play CE10: Example for SaaS
  • Play CE11: The Cold Call Email
  • Play CE12: Personalization at Scale
  • Play CE13: Cold Email From the CEO of Rippling
  • Play CE14: Shining a Light on a Problem
  • Play CE15: Informative & Entertaining
  • Play CE16: Introducing Two People via Email
  • Play CE17: The 4T Email — A High Converting Formula
  • Play CE18: Low Friction Calls to Action
  • Play CE19: Email to a Conversation with an Innovator
  • Play CE20: The 4-Part Video Series
  • Play CE21: How to Respond to, “Send Me Some Information” in Email
  • Play CE23: The Cold Email that Booked a Meeting and Sales with GEICO
  • Play CE24: The One Sentence Email
  • Play CE25: Example of a Personalized 4T Email
  • Play CE26: Example of a 4T Email to Target
  • Play CE27: 4T Email that Got the Attention of a CEO
  • Play CE28: A Cold Email Written by a Customer to a Prospect
  • Play CE29: One of the Best Cold Emails I’ve Ever Seen
  • Play CE30: Scaling Personalized Email in Cold Emails
  • Play CE31: Hyper-Personalized 4T Email that Got a Positive Response
  • Play CE32: The Cold Email that Got a Response from a Director of Sales
  • Play CE33: How to Write a Damn Good Email in 8 Minutes
  • Play CE34: 6 Low Friction Calls to Action that Conversations
  • Play CE35 Post Webinar Email that s Conversations
  • Play CE36: Cold Email that Booked a Meeting After a Prospect said, “No Thanks”
  • Play CE37: How to Get a Response from a Busy Person — Teardown
  • Play CE38: Illumination Cold Email (How to Change the Status Quo)
  • Play CE39: How to Respond when a Prospects Asks for Information via Email
  • Play CE40: What Zelda Can Teach You About Writing a Good Cold Email
  • Play CE41: The Radically Honest Illumination Email
  • Play CE42: Real Email – Educational Offer that Booked a Meeting
  • Play CE43: The Photoshop Cold Email
  • Play CE44: The Broken Clavicle Bone
  • Play CE45: How to Follow-Up Without Being Annoying
  • Play CE46: The 28 Word Email
  • Play CE47: The Easier Way to Book Meetings
  • Play CE48: Reaching Out to People Who Didn’t Buy
  • Play CE49: Leveraging Customers for Warm Intros
  • Play CE50: 1 i simple idea to grow sales in 3 months
  • Play CE51: Emails That Look Like Texts – Alteryx
  • Play CE52: Emails That Look Like Texts – LeanData
  • Play CE53: Emails That Looks Like Texts – Tipalti
  • Play CE54: Email That Look Like Texts – Gong.io
  • Play CE55: Email That Looks Like a Text – Tax Accountant
  • Play CE56: Asking For Advice
  • Play CE57: How to write killer first sentences
  • Play CE58: The Cold Email Copywriting Formula That Will Increase Responses
  • Play CE 59: 14 Low friction CTAs that increase response rates
  • Play CE60: Open loop cold emails
  • Play CE61: Out of Office Autoresponder
  • Play CE62: 4T Bridging Phrases
  • Play CE 63: Super Short Cold Email – Outreach
  • Play CE64: The prospect ghosted me email
  • Play CE65: 19 CTAs that don’t ask for a meeting
  • Play CE66: Leveraging Customers to Write Emails (Gravy)
  • Play CE67: 7 killer subject lines
  • Play CE68: Using “Future Pacing” in CTAs to Increase Response Rates
  • Play CE69: Cutting the fluff
  • Play CE70: Killer cold email opening lines
  • Play CE71: Using LinkedIn Job Adverts
Before & After Visual Cold Emails
  • Play VCE 0: What are visual emails & why do they matter?
  • Play VCE 1: The Easiest Way to Create Images for Cold Emails
  • Play VCE 2: Example for Alteryx
  • Play VCE3: Example for ConnectAndSell
  • Play VCE4: Example for BoomTown

Cold Email Teardowns
  • Play CET 1: Teardown for Telecom
  • Play CET 2: Teardown for a Podcast Guest
  • Play CET 3: Teardown for a Car Wash Bucket
  • Play CET 4: Teardown for a Coach
  • Play CET5: Teardown for a person who want to be on my podcast
  • Play CET6: Teardown Chris Voss
  • Play CET7: Teardown for Zubtitles
  • Play CET8: Teardown for a triathlon coach
  • Play CET9: Teardown for a loud neighbor
  • Play CET10: Teardown for a LinkedIn Pitch
  • Play CET11: Teardown for a service
  • Play CET12: Teardown for accountant
  • Play CET13: Teardown for content amplification agency
  • Play CET14: Teardown for Protalus Insoles
  • Play CET15: Teardown for a Tax Accountant
  • Play CET16: Teardown for a Triathlon Coach
  • Play CET17: Teardown for a Gutter Cleaning Service
  • Play CET18: Teardown for LeanData
  • Play CET19: 4T Email Examples You Can Steal
  • Play CET20: Teardown for Managing Negative Review Service
  • Play CET21: Teardown for CaptivateIQ
  • Play CET21: Teardown – Cutting the Fluff
  • Play CET22: Teardown for a Talent Service Placing Salespeople
  • Play CET23: Teardown for Snowflake
  • Play CET24: Teardown for a recruiter
  • Play CET25: Teardown for a social media agency
  • Play CET26: Teardown for Mortgage Refinancing
  • Play CET27: Teardown for CaptivateIQ
  • Play CET28: Teardown for a services based business
  • Play CET29: Teardown for a data provider
  • Play CET30: Teardown for a recruiter
  • Play CET31: Teardown for Third Party Logistics
  • Play CET32: Teardown for Rev
  • Play CET33: Teardown for Recruiter (Sales)
  • Play CET44: Armand @ Pave Wizard Email
  • Play CET45: Lunch bribe Email
  • Play CET46: Teardown for CaptivateIQ
  • Play CET47: Teardown for Pave
  • Play CET48: Teardown for Ecommerce Returns Solution
  • Play CET49: Teardown for an Editor
  • Play CET50: Teardown for Tango
  • Play CET52: Teardown for Munch
  • Play CET53: Teardown for On Screen Authority
  • Play CET54: Teardown for a Service (Phone Ready Leads)

The Hall of Fame: Cold Outreach with Positive Responses
  • Play EV 1: Graham’s Email
  • Play EV2: Tanner’s Email
  • Play EV:3 Richard’s Email
  • Play EV:4 Ivan’s Follow Up Emails to Booked Meeting
  • Play EV5: Ben’s Entire LinkedIn Message Thread that Got a Meeting
  • Play EV6: Jackie’s Email that Landed a Job Interview
  • Play EV7: Josh’s Email
  • Play EV8: Harry’s Email
  • Play EV9: Chris’s Email
  • Play EV10 Brandon’s Email
  • Play EV10: Jam’s Email
  • Play EV11: Kristian’s Email & Video
  • Play EV12: Anna’s Email
  • Play EV13: Peter’s Email
  • Play EV14: Stephen’s LinkedIn Message with Response
  • Play EV 15: Sam’s Email
  • Play EV16: Jason Bay’s Video Email
  • Play EV17: Brandon’s Email
  • Play EV18: John’s Email
  • Play EV19: Shaun’s Email
  • Play EV20: Ryan’s Cold Call
  • Play EV21: Jake’s Cold Email
  • Play EV22: Josh’s Email
  • Play EV23: Madison’s Email
  • Play EV24: Oliver’s LinkedIn Connection Request
  • Play EV25: Oliver’s Email
  • Play EV26: JT’s Email
  • Play EV27: Oliver’s Before & After Visual Email
  • Play EV28: Aaron’s Email
  • Play EV29: James’s email
  • Play EV30: Braun’s email that landed Aetna
  • Play EV31: Adam’s Email
  • Play EV32: Josh’s Open Loop Email
  • Play EV33: Dan’s Email
  • Play EV34: Claire’s Email
  • Play EV35: Linda’s Email – Content Amplification
  • Play EV36: Armand’s Email
  • Play EV37: Theo’s Email
  • Play EV38: Matt’s Email
  • Play EV39: Stafano’s Email
  • Play EV40: Gino’s Email + Video Follow Up
  • Play EV41: Robert’s Email
  • Play EV41: Email for a Freelancer/Copywriter
  • Play EV42: Killer Cold Email – Services Business
  • Play EV43: This 40-Second Pitch Made Will Smith Invest Immediately
  • Play EV44: Peter’s Email
The Initial Sales Conversation
  • Play DC0: The Initial Conversation Script
  • Play DC1: How to Improve Your Meeting Show Rate
  • Play DC2: Finding Problems
  • Play DC3: Asking for the Sale
  • Play DC4: How to Separate Yourself From the Competition
  • Play DC5: Your Product Story
  • Play DC6: Client Story
  • Play DC7: Don’t Bruise the Ego
  • Play DC8: Testing for Commitment
  • Play DC9: Overcoming the Status Quo Bias
  • Play DC10: An Insightful Question
  • Play DC11: Price Anchoring
  • Play DC12: How to Expedite Contract Execution
  • Play DC13: Don’t Discount. Do this Instead.
  • Play DC14: The Post Meeting Video Summary
  • Play DC15: How To Write An Effective Follow-Up Email After a Discovery Call
  • Play DC16: How to Reduce Meeting No Shows
  • Play DC17: A Big Mistake Salespeople Make WIth Inbound Leads

Leveraging Customers for New Opportunities
  • Play LC1: How to Ask for Referrals
  • Play LC2: Interviewing Customers
  • Play LC3: One Question to Generate 20% More Revenue
  • Play LC4: How to Ask for a Testimonial Without Sounding Salesy
  • Play LC5: Reactivating a Past Customer
  • Play LC6: Asking for Video Testimonials

LinkedIn
  • Play LI1: Your Headline
  • Play LI2: Connection Requests with 70% Acceptance Rate
  • Play LI3: The Most Phenomenal LinkedIn Connection Request
  • Play LI4: The Video Connection Request Pitch
  • Play LI5: Yet Another High Converting LinkedIn Connection Request
  • Play LI6: Nelly’s LinkedIn Voice Message that Got a Sale
  • Play LI7: “Thanks for Connecting” Video Message
  • Play LI8: Example of a Connection Request with a High Accept Rate
  • Play LI9: How to Conversations with Anyone on LinkedIn
  • Play LI10: Educational-Based LinkedIn Connection Request
  • Play LI11: LinkedIn Voicemail
  • Play LI12: Braun’s LinkedIn Messages Cadence
  • Play LI13: The Mere Exposure Effect

Direct Mail
  • Play MI1: 7 Ways to Create a Memorable First Impression
  • Play DM2: Direct Mail Examples
  • Play MI3: One Easy Way to Make Your Customers Happy
  • Play DM4: Dale Dupree’s Red Brick
  • Play DM5: Send an Old Fashioned Telegram
  • Play DM7: The “Lumpy” Mail
  • Play DMI9: Emma’s Letter Campaign
  • Play DM10: Bike Tubes

Defusing Objections
  • PlayDO00: Diffusing Objections Video Lecture
  • Play D01: How to Diffuse 34 Sales Objections Ebook
  • Play DO2: Preventing Objections by Making the Skeleton Dance
  • Play DO3: One Question that Will Help You Waste Less Time Chasing
  • Play DO4: Why Are You Better Than Your Competitors?
  • Play DO5: I Don’t Have a Budget
  • Play DO6: Answering “What Do You Do?”
  • Play DO7: Diffusing “Your Price Is Too High”
  • Play DO8: Send Me a Proposal
  • Play DO9: Diffusing “Can You Send Me Some Information?”
  • Preview

    Play DO11: “If We Find a Need, We’ll Keep You in Mind.”

  • Play D012: Role Play – “We Already Have a Vendor.”
  • Play DO13: Prospects Ask You to Send Them Info Via Email
  • Play DO14: “We went with another vendor.”
  • Play DO15: Defusing “How did you get this number?”
  • Play D16: We Have a Vendor (response via email)
  • Play DO17: “I’m not interested.” (how to respond via email)
  • Play DO18: Diffusing, “I’m all set” Over Cold Email

Inbound Leads
  • Play IN1: How to Respond to an Inbound Lead
  • Play IN2: Inbound Cold Call Critique
  • Play IN3: Post Webinar Follow Up Email

Negotiating
  • Play NE1: Example of a Negotiation with a Jeweler
  • Play NE2: Example of a Negotiation with a Client
  • Play NE3: Real Contract Negotiation

Building Credibility
  • PLAY NU1: Top of Mind Campaign Email
  • Play NU2: Example Nurture Track You Can Steal
  • Play NU3: A Shortcut for Building Credibility

Video Prospecting
  • Play VP1: Example of an Email and Video that Booked a Meeting

Sequences
  • Play SQ1: Meeting Reminder Sequence
  • Play SQ2: No Show Sequence
  • Play SQ3: Drift’s Personalized Sequence
  • Play SQ4: Prospect Ghosted You Sequence – Accusation Audit
  • Play SQ5: Personalized Cold Email Sequences
  • Play SQ6: Rippling’s Cold Email Sequence

Getting a Job
  • Play GJ1: The Cold Email that Prompted a CEO to Give the Sender a Job
  • Play GJ2: Don’t Send a Resume, Do This Instead
  • Play G23: Unconventional Cold Email to Land an Interview

The Prospecting Process
  • Play PP1: Overview
  • Play PP2: 6 Ways to Personalize Emails
  • Play PP3: Step 1: Creating Custom Fields
  • Play PP4: VIDEO Create Your Sequence
  • Play PP5: VIDEO WALKTHROUGH – Scaling Personalization
  • Play PP5: Boolean Searching for Prospect on LinkedIn (Over the Shoulder Video)
  • Play PP6: Example of a Personalized Sequence

Following Up
  • Play FU1: Chris Voss Inspired Email When a Prospect Ghosts You
  • Play FU2: No Response — The Apology Email
  • Play FU3: No Response — The Presumptive Negative
  • Play FU4: No Response — The Hail Mary
  • Play FU5: Real Cold Call — Falling on the Sword – Gaggle
  • Play FU6: Real Example — Surrender Email w/response
  • Play FU7: Real Email Exchange to Ghosted Prospect – Voss Method
  • Play FU8: Expressed Interest Then Disappeared
  • Play FU9: Cold Email Follow-Up Bumps
  • Play FU10: Example of a one sentence follow up + positive response
  • Play FU11: Ghosted Lead – Real Email + Response
  • Play FU12: The Post-Webinar Email
  • Play FU13: Ghosted Prospect Real Call
  • Play FU14: 8 Effective Follow Up Messages
  • Play FU15: Detach Email
  • Play FU16: Email For When A Referral Goes Dark

Memes
  • Play M1: Prospect Ghosted You
  • Play M2: Florin’s Meme
  • Play M3: Alex’s Meme POS
  • Play M4: Josh’s Matillion Meme
  • Play M5 – Video Meme

Slideshows
  • Play SS1: My Brothers’s $25m Talk Track
  • Play SS2: Braun’s 12 Rules of Selling
  • Play SS3: Feeling Anxious? Thought So.
  • Play SS4: Stories vs. Facts

A Killer Way to Ask for Referrals
  • Play REF1: How to Ask for a Referral Without Feeling Awkward

Internal Communication
  • How To Be Less Direct In a Email

Proof Content

Josh Braun – The Badass B2B Growth Guide 2022.

Sale Page: https://academy.joshbraun.com/p/badass-b2b-growth-guide
Archive: https://archive.ph/OGWEy

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6 reviews for Josh Braun – The Badass B2B Growth Guide 2022

  1. David Williams (verified owner)

    The instructor’s expertise is evident throughout the course.

  2. Isaac (verified owner)

    The course was engaging and easy to follow.

  3. Paul (verified owner)

    Good quality.

  4. Benjamin Butler (verified owner)

    The practical exercises were very helpful.

  5. Samantha Wright (verified owner)

    I learned a lot from this course. Highly recommend!

  6. Tyler Sanchez (verified owner)

    The practical examples made it easy to understand the concepts.

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